Connected Marketing podcast

At the end of March, Kevin and I had an interesting chat with Justin Kirby of Connected Marketing for a series of podcasts he’s running (unfortunately our bit doesn’t have its own link UPDATE: which now has its own link on the new Connected Marketing blog). We chatted on Skype for a good hour, a fun conversation which Justin summarised thus:

We discuss many aspects of business blogging, including: how it is used to created a two-way dialogue with your audience; how businesses can gain insight from consumer conversations; how participation requires resource and commitment; the cultural changes required to incorporate blogging successfully into your business; and how corporate blogging in the Europe and the UK compares to that in the US.

Justin has split the discussion up in to three short episodes of about 15 minutes which you can manually download in M4A or MP3 format.

Episode 1

(3.5MB)

(4.99MB)

Episode 2

(3.52MB)

(5.02MB)

Episode 3

(3.77MB)

(5.44MB)

Strange Attractor Podcast III: Web 2.0 myths, blog fuckwittery and Twitter

Suw and I have been away from podcasting for a while. It’s only been 107 days, Odeo tells me, since the last podcast. Erk. Sorry.

We decided to relegate Suw’s tried but tired £7.99 Tandy-special plastic microphone and get a nice Sennheiser. It was giving both Suw, and the mic, psychological complexes after interviewees (including our friend, Euan Semple), chortled at the poor thing. If we ever get around to having little podcasters, I’m sure it will return to service.


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We begin the podcast by groveling and begging for forgiveness for not podcasting more frequently. Quickly moving on from self-flagellation, we restore confidence in our own superiority by rubbishing the Daily Mail (1:25), and a particularly shitty column on blogging. Listen to me put on my best crusty, faux-posh British accent. If you’re still listening, we move on quickly to trashing Forrester (2:28) and a pay-for report about this whole Web 2.0 thingumy. Suw was directed to it by a super-secret squirrel contact so she could rubbish it. She obliged. Then, having not had enough of rubbishing clueless online efforts, we make fun of The Independent and their ahem… blogs (4:40). Oh, newsflash! They have actually updated the ‘blog’. Hell, the Indy’s bloggers – and I use that term loosely – took almost as long to post as Suw and I have to podcast.

After a brief description of mushy pees peas at 7:40, we discuss the criticisms that clued-up journalist Martin Stabe had of the Indy’s efforts. And just to highlight a great blog post, I’ll mention the questions that Andrew Grant-Adamson thinks editors should ask:


1. Does it do anything which cannot better be done in another section of the site?

2. Does it develop the paper’s interaction with the readers?

3. Does it gain a valuable audience? (A particular niche, readers who are new to the paper etc)

4. Can you give the blogger sufficient time to blog successfully?

5. Have you chosen a writer or writers who have the aptitude to blog successfully?

From 11:37, we talk about Twitter. Suw Twitters about it as we podcast.

If you want to download this as an MP3, you can download it here.

Suw and I have plans to podcast more often. She says, optimistically, once a week. Maybe when we get a portable recording device. Any suggestions?

Our second podcast pt 1: A conference roundup

We recorded this on Sunday night, but I’ve really struggled with Odeo’s upload tool. In the end, I gave up, uploaded to the Internet Archive and just linked to it via Odeo. (Note: It does take a second or two to load into the Odeo player) The Creative Commons publisher worked a treat, and I’m happy that we’re using CC licencing anyway.

Suw has been on the conference circuit lately. I so glad that she got a new MacBook so we can do video iChat. Otherwise, I’d rarely see her. She’s been to FooCamp, EuroFoo, and EuroOSCON. It’s got her excited about Second Life among other things. And we talk about the devloper-as-journalist Adrian Holovaty.

She just left this morning to go to Shift in Lisbon.. We’ll have to talk about that later.


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You can always simply download the podcast here. (20:28 9.8 MB)

We started off thinking that we really didn’t have much to talk about, but in the end, we talked so much that we decided to break up the podcast into two parts. I’ll add the show notes in a bit and post the second part in a bit.

UPDATE: Show notes:

00:30 EuroFoo recap Suw talks about FooCamp and EuroFoo, including talking about the Google Flyover, making a crashed Cylon raider out of beanbags
03:25 Suw talks about a presentation on chocolate. Remember, only losers chew. Real people suck.
07:00 Other topics at EuroFoo, future of spying, Ryan Carson talks about working a four-day week, and ‘Could we build a tricorder?’
08:56 EuroOSCON. Suw discusses Tom Steinberg of MySociety presentation about democratising government. I talk about distributed journalism. I space on the details, but Glyn reminds me in the comments.
11:52 Adrian Holovaty talks about adding structure to the data that journalists gather. Adrian talks about the developer as journalists.
16:40 It’s like Tom Coates who talks about a ‘web of data’. Journalism now is a web of news, Suw says.

The first half ends a bit abruptly, but I’ll post the second half now.

Lebanese-Israeli conflict via mobile phones

Suw and I have been meaning to do a podcast, maybe a podcast over crepes in the morning. The Strange Attractor Crepe-cast. At any rate, fresh off our two-week European road trip, I decided to take the podcast plunge and have a chat with Eric Sundelof, who is just finishing a fellowship with the Reuters Digital Vision programme.

As he says on his site:

Cell phones today transmit audio, video, photographs and text. When combined with the proper web application, cell phones enable any citizen in any country of any background to publish information and share it with the world.

I talked to him about how he put this idea into practice to hear voices in Lebanon and Israel.


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Download podcast here

Technical Notes: As Kevin Marks noted before, I originally didn’t enclose the audio download in the RSS feed. It was easily solved by linking to the file on Odeo and using Kevin’s rel=enclosure microformat. The directions are here.

For those of you who are interested, I used a very versatile Skype add-on called Pamela to record the interview with Erik. Pamela is like a Swiss Army knife add-on for Skype, allowing you to record both audio and video, upload it to remote servers and even generate RSS feeds from the uploads. I’m not using half of the functionality, but I have found it well worth the cost and use it often for work.

One note with Odeo’s upload service. I originally had saved my file as 64kbps at 22Khz. Odeo didn’t like that, nor did it seem terribly happy using. But when I resaved the file at 44Khz and uploaded it using Internet Explorer, it worked.