Melody Kramer, one of the two-person social media team at NPR has a great post discussing how she and her colleagues built a tool to measure key metrics around the public broadcaster’s content. The post is a great overview of newsroom tool development, but more than that, it displays a great understanding of how to use tools to support and… Read more →
Reminding me of the brilliant conversations that we had in the early days of journalism blogging, I’ve recently been discussing how newspapers expand what they cover in their communities and how they set priorities. The issue of priorities came out loud of clear from working journalists who feel stretched thin. To do more with less, I think, quite passionately so, that we can forge a new partnership with our communities.
Last week, I wrote about why print-digital integration was the wrong response to digital disruption, and since then, I’ve been looking at Clark Gilbert’s ideas in more depth. I’ve found the video of a presentation he gave at the Harvard University’s Nieman Foundation, and it is well worth an hour and a half of your time. His digital division is growing revenue at 40 percent year-over-year, revenue that he is plowing back into journalism. His ideas challenge conventional wisdom, but he offers hope to embattled news groups that are willing to try a different strategy.
Note: I’m trying something new. I share a lot of links on Twitter, but I want to capture those links as well, which Twitter isn’t ideal for. I am still relying on Delicious and Evernote for the bulk of saving, but I thought I’d try something new to share with readers of Strange Attractor. Let me know what you think. … Read more →
Suw wrote about the rollout of business pages for Google+, and I quickly saw a flurry of activity from news organisations. Al Jazeera quickly set up business pages for its channels and also some of its programmes, such as the social media program, the Stream.* Muckrack has an excellent roundup on posts about Google+ and journalism. The links include articles… Read more →
After the Facebook announcements yesterday at its 2011 f8 developers conference, I’ve been trying to find the revenue model for the media apps. Will Facebook share revenue? Is this just a traffic driver? This is especially a concern if the audience never has to leave Facebook to read stories. How will these news organisations capture the value from the Facebook… Read more →
Frédéric Filloux looks at the metered paid content systems that the FT an the New York Times have in place in his most recent post. I have yet to be sold on how the New York Times is trying to segment their readership based on platform, but I think they are doing the right thing in terms of trying to… Read more →
It’s always good to hear someone of Alan Rusbridger’s stature extol the virtues of journalists collaborating with their audiences as he did last week in Australia. It was one of the benefits of working at The Guardian as blogs editor that I knew collaboration and networked journalism were high on the Editor’s agenda. However, in speaking with journalists all over… Read more →
Tomorrow I fly to Washington ahead of the Online News Association conference. I’ll be doing a pre-conference session next Thursday on real-time coverage with Kathryn Corrick, digital media consultant and ONA UK Chair, Gary Symons of VeriCorder Technology. Kathryn is going to focus on desktop-based real-time coverage. There is a lot that is possible from the newsroom, and often when… Read more →