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Mark Potts writes: "Back in the earliest days of planning The Washington Post's online strategy, 15-plus years ago, we talked a lot about our intentions to "be promiscuous"–placing as many bets as possible on as many different technologies and strategies as we could. " He echoed something that I often say about my own reading habits: Voracious and promiscuous. I'm interested in information not egos, and I'll go wherever I need to go to find the information I want. And publishers need to wake up to this fact before it's too late.