Bring on the noise

Looking through my feeds, I noticed a wonderfully droll post by Steve Yelvington on yet another tedious bloggers versus journalists article, this one by Michael Skube in the LATimes. Mr Skube’s professorial tone befits the news as lecture model that he seems to be defending like a modern day Williams Jennings Bryan. Mr Skube writes: “One gets the uneasy sense that the blogosphere is a potpourri of opinion and little more.” To which Steve responds:

One does? Perhaps one gets such an uneasy sense from not reading the blogs about which one is opining. Or from not writing what actually gets published.

It would appear that Mr Skube’s commentary is “a potpourri of opinion and little more”. You see Mr Skube, as Steve and others points out, hasn’t actually read many blogs. He hasn’t done the reporting that he’s chastising bloggers for not doing. But more than that, Skube refers to Josh Marshall of Talking Points Memo as an example of a bloviating blogger. TPM and its sister site, TPM Muckraker, actually do journalism, and more than that, they have some of the more successful examples of crowd-sourced journalism to date. Josh e-mailed him and asked if he was familiar with TPM why had he included it as an example of a “dearth of original reporting in the blogosphere”.

Not long after I wrote I got a reply: “I didn’t put your name into the piece and haven’t spent any time on your site. So to that extent I’m happy to give you benefit of the doubt …”

An editor added the reference and Skube didn’t know enough to ask that it be taken out. Dan Gillmor calls on the LATimes to print at least a correction if not an outright apology.

UPDATE: (Via Jay Rosen at PressThink. Thanks for the link and quote, Jay.) The LATimes editorial page editor Jim Newton has published this note about the editing process:

Note from Editorial Page Editor Jim Newton

August 22, 2007

A number of readers have contacted The Times in recent days regarding an Aug. 19th opinion piece by Michael Skube. In some cases, readers have asked whether Times’ editors improperly inserted material in Michael Skube’s piece without his knowledge or permission. That was not the case, as this note from Skube makes clear:

Before my Aug. 19 Opinion piece on bloggers was printed, an editor asked if it would be helpful to include the names of the bloggers in my piece as active participants in political debate. I agreed.

– Michael Skube

Readers will choose to agree or disagree with Skube’s conclusions, but I hope the above resolves questions about the editing of the article.

Sincerely,

Jim Newton

Editorial Page Editor

This reader doesn’t see a clarification, but a game of pass the buck. What’s even more shocking, is that this is the second poorly researched and reported piece by Skube on the subject, notes Paul Jones, who teaches at the University of North Carolina.

Skube unfortunately seems to fall in the trap of so many commentators who seem to think that style trumps substance and that a finely honed piece of prose somehow obviates the need for research. Dearth of reporting perhaps, Mr Skube?

I share Shane Richmond’s reaction:

What’s exasperating is that every time some journalist notices blogs (where have they been, for goodness sake?) and decides that they herald the end of civilisation as we know it, there’s some editor somewhere who will print their ravings.

These columns keep getting printed because they play to the professional biases of journalists. They play to the uninformed view that passes for conventional wisdom that there is a monolithic blogosphere, and that it is populated by wannabe columnists who try to get a foot in the door of the media by being louder and more irresponsible than the columnists they hope to replace. If you want the model those bloggers are emulating, look to comment pages and the head-to-head battles of cable news networks.

But the problem is that despite a consistent portrayal in the media of the blogosphere as political shouting shout match, this represents a fraction of the blogosphere. In the US, the Pew Internet and American Life Project found that only 11% of bloggers focus on politics and government and only 5% focus on general news and current events. My hunch, and I won’t say that it’s a well researched one, is that these commentators only see political blogs because there is a professional selection bias. They comment on politics or current affairs so every blog they are familiar with, or indeed interesting in, is about politics. The blogosphere is a rich world to be explored, not just a political battlefield of the intemperate shock troops of right and left.

I’ve stated my view in the bloggers versus journalists debate frequently. Bloggers don’t want our jobs. Most bloggers write about their personal experiences. Yes, they write about their cats, their sewing, their kids’ footie games. But occasionally, they get caught up in a news event, and then they keep blogging. They commit random acts of journalism. As I just wrote this week for the Australian site, NewMatilda.com, it’s not a threat but an opportunity for those journalists willing and open-minded enough to take it.

links for 2007-08-21

X|Media|Lab Melbourne: VastPark and Dotman

Dotman: Dr David Liu, Founder and President, Cyber Recreation District, Beijing

I’m going to paraphrase (heavily) Dr Liu’s presentation. The two things that I took away from his presentation is that they are creating what seemed to me to be an incubator for digital companies in Beijing – the Cyber Recreation District. This includes animators, game developers and other digital media companies. One of the words that was used over and over during the presentations was ‘eco-system’.

It seemed to be used in two ways at the conference and more widely in business. I have often heard it used in the context of Silicon Valley and the eco-system of education, talent, start-ups and venture capital that helps drive the innovation economy there. For a long time, businesses and governments have been trying to replicate the magic of Silicon Valley around the world. The Cyber Recreation District looks to be another effort to create that sort of eco-system.

The other way that eco-system was used was to describe a self-reinforcing business model around a service or a product. Fora.tv’s Brian Gruber probably put this best where competitors can become collaborators.

Back to Dotman. The business model of Dotman is a virtual world where you could also buy real world products and financial services. Brad Howarth put it this way in the Sydney Morning Herald:

Dr Liu says Dotman will be a virtual world for conducting business with fully integrated, standard commercial transaction mechanisms. Money and services can easily be exchanged between online and offline areas within the CRD.

Brad also notes that Dotman will be based on “Entropia Universe platform from Swedish developer MindArk”. Dotman looks to bridge not only the virtual and real worlds, but as Brad says, the rest of the world and the Chinese market.

Bruce Joy, founder and CEO of VastPark

Second Life has been getting a lot of media and disappointing a few people, Bruce said as he started. They will get over the issues of scalability, he added, but asked: “What happens when there isn’t just one SL but thousands? What happens when there are vast numbers of virtual worlds like blogs?” He said.

Old media has been about control of the connection between consumers and content. Now, viewers expect to have a voice. We are starting to programme our own channels. It’s about participation. It’s a discussion and a relationship. You and I can come together and form a new medium.

Virtual worlds seem a great fit for this, but most will fail. If there are millions of virtual worlds, they will have no value. Marketers should wake up. SL is delivering a ‘mall’ type experience. The user experience won’t scale past SL number 3.

He said that virtual Worlds are failing:

  • We have brought back the concept of distance.
  • We also have ‘application-itis’. People don’t want to install another app.
  • The skills necessary to create good 3D experience take time.

We see that virtual environments and user generated rooms are taking off, and he pointed to Habbo Hotel. He said:

Let’s share a little dream together. What if you could have shared realities, created and linked by users. Small is smart. It’s a viral medium. You could pass it along and recommend it. If you were a content creator or a consumer, you could have a direct one-to-one experience. Make the content episodic.

VASTPark. It is about owning your own virtual world or content. You can create a space and allow users to create rooms off of that.

He wanted to create a virtual space where it was OK to be alone. If you compare that with the model in SL, they are not that great at giving you cool content that you can play with. He compared his vision with JF Sebastian, the genetic designer in Blade Runner who created companions for himself.

VASTPark allows linking through virtual worlds. It’s scalable and it transcends spatial problems.

I agree with Bruce, Second Life has some problems, but the users of SL are very loyal. I think there will have to be an interface breakthrough that makes virtual worlds easier to use and a better development platform than SL. But it continues to be an interesting experiment.

Will SL be the VRML of the 1990s or transcend its current problems? Will one of the many competitors – like VASTPark – take advantage of SL’s shortcomings or advance virtual worlds? At the moment, SL is definitely on the wrong side of the hype curve, but it continues to show what is possible with virtual worlds.

links for 2007-08-16

X|Media|Lab Melbourne: Martha Ladly, Mobile Experience Design

Again apologies to Martha about not getting this up sooner, but I’m glad that I’ve had some time to digest what she was saying and also do some casual surfing to explore the projects that she was talking about. Twenty minutes is difficult to get a sense of the breadth of work that she’s done.

I met Martha at the opening drinks of X|Media|Lab and really liked her ideas about digital storytelling and emerging mobile applications.

By way of introduction to her talk, she talked about how she got into design. She played in bands and designed album covers. OMG, Martha designed the Power, Lies and Corruption cover for New Order. She worked for Peter Gabriel for 10 years and designed 50 album covers for his Real World label including Sheila Chandra and Nusrat Fateh Ali Khan.

In 1992, Peter Gabriel wanted to create an interactive CD. She worked on the Eve CD-ROM project with Microsoft co-founder Paul Allen. I actually have Eve. It’s a fascinating interactive experience. You can’t really call it a game. It’s more of an experience. They also created an interactive CD called the Ceremony of Innocence based on the Griffin & Sabine books.

She now works with a group called Horizon Zero, a monthly web publication. They have created digital documentaries. They had a lovely project called Murmur in the Market. It was about a neighbourhood, Kensington Market, in transition, and they recorded stories about the neighbourhood that were overlaid on a hand drawn map of the neighbourhood. I like the flash-based map navigation, and the audio works well in the player that they developed.

I especially like the audio segments that have street sounds and give me an sense of the bustle and activity in the neighbourhood. One of the common mistakes with audio is to only do the interview in a nice sound-proofed studio, but if you’re trying to evoke a sense of place, it’s always good to have ‘nat-sound’ or ‘wild track’ to set the scene for listeners. In London, I often go and buy lunch at the market in Leather Lane around the corner for our offices. There is a great street vendor who has a wonderful sing-song quality as he hawks his wares. His voice falls up and down in pitch. “TOP QUALITY (then low) get it here. ONLY BEST BRANDS (then low) three for a pound.” I’d definitely add that as a transition between more set piece interviews, and a good directional microphone can keep the voice of the subject in focus while letting a little street sound bleed through.

Back to Martha’s talk…two years ago, a group got together about how to move mobile experience forward. She is working on the Park Walk project. They are telling stories about Toronto’s High Park using mobile phones with GPS units. They also play a game called “The Haunting” with Mont Royal Park in Montreal. They have also done some great stuff in Banff called Global Heart Beat. As people move through GPS zones, they find out about the animals that live in that habitat.

Mobile technology can bridge the gap between virtual and real, and she highlighted, Blast Theory, a group of artists in the UK that have produced video games based in real space.

She talked about some open-source technologies such as Arduino, an open-source prototyping platform. (She mentioned quite a few, and I’ll mention a few that I know of as well, including OpenMoko and their Neo open-source mobile phone. I am also thinking about trying the GP2X handheld game. It’s not a mobile phone-data device per se, but it’s very extensible, possibly a bit beyond my meagre tech skills but worth a play. I like the fact that you get a fully operational Linux device that can actually be used as a full-fledged pocket computer.)

I’m going to paraphrase Martha. Mobile has yet to hits its stride, but it has a lot of technologies that could be used to tell location-based stories. GPS, cameras and bluetooth all have application that is only being explored. From my point as a journalist, I think this is an area rich for exploration as far as newsgathering. Possibly in the future, information will delivered across cities based on not only subject relevance but also local relevance. As I said, lots of area for exploration.

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X|Media|Lab Melbourne: Liz Heller, Buzztone

Sincere apologies to my fellow mentors for not getting some of my notes up sooner, but without WiFi on Friday and the mentoring all weekend, I usually ended up posting late at night. Friday, I stayed up until 130 in the morning. I did as much as I could in between sessions on the weekend, but being a mentor, I wanted to do justice to the groups who came to discuss their projects. As for continuing the late night blogging, exhaustion prevented me from doing more over the weekend.

Liz Heller started out in sociology, and she is fascinated how people travel in ‘groups and loops’. They formed a company called Buzztone, which “creates award-winning lifestyle, pop culture, urban and guerrilla marketing campaigns”. She went on to describe social motivations to keep in mind when thinking about social software and services:

We share a lot in common. We want to be a part of something. We want to share what we love. We all want to be just a little famous. We all want to think that we are the first to find something new. We all want to have friends.

People want to stay in touch with friends they already have. Social networks are seen as ways to deepen existing friendships not supplant them. (Bravo Liz. I couldn’t agree more. Media always cover online social networks as if they supplant not supplement real world social bonds. For most of the people I know, it’s just not so. And Liz added a new word my vocabulary: Frobligations, friends referrals through other friends that you feel obligated to befriend.)

Her work revolves around marketing campaigns that relied on some of these social needs. They used a social club and lots of social outreach to connect women to French wine. They used feedback from the members to feed back into the social club. (Again, I think this is a key thing that most ‘social marketing’ companies forget: Feedback. Most of the time, they focus only on seeding their message in social networks, not using those social networks to make their products better and their companies genuinely more responsive.)

They also developed a student network for Microsoft called Spoke. It was the first social network for tech students. It was global and regionalised. It helped to change student perceptions of Microsoft.

Social networks are a filter. She pointed out MoveOn.org, OurChart (a social network for lesbians from the popular programme The L Word), Block Savvy (a niche urban-focused social network) and a number of others. (When people ask me about how I stay on top of developments in digital media and journalism, and one of the best tools I have is a the dozen or so digital journalism experts who blog in my RSS reader. They are my filter, my radar, my early warning trend watchers. Now, seeing all of these social networks developing, I must say that it reminds me slightly of the late dot.com boom when sites took an e-commerce model and chased increasingly small sales niches. Remember all of those pet e-commerce sites? I think there is value in focused communities online, but that is value to me as an end-user. I’m not so sure about value in terms of a sustainable business model. However, I can see the justification if you’re looking to build a social network around a marketing campaign, even if that isn’t my particular focus.)

Groups and loops for causes. She showed stopglobalwarming.org, a social network following on from Live Earth and Zaadz. Social media encourages face-to-face engagement. Houseparty.com and reunion.com all encourage real world events. (Again, it was really good to hear someone counter the media-driven myth that online social activity creates a world of anti-social people. Whether it’s Twitter, Flickr, Dopplr or my blog, these things reinforce my real world social interaction. They helped jump start my social life when I moved to London a couple of years ago. But as Suw says, Twitter gets her out to the pub to spend time with friends.)

I liked the ideas Liz was presenting. The marketing-sensitive consumer in me was possibly too aware of commercial purpose of some of these projects, but Liz wasn’t just talking about trying to infect social networks with marketing messages, which seems to me the purpose of some viral campaigns. Social marketing campaigns that don’t listen, aren’t social, even if they are targeting social spaces online, and her emphasis on using feedback from the community is often missed by many digital marketing companies.

And I really liked Liz’ emphasis that there is a symbiotic relationship between online and offline community. It’s a myth that online community is a parasitic drain on real world social interaction, and it’s great to hear someone like Liz challenge conventional wisdom.

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X|Media|Lab Melbourne: Martin Hoffman, Moko and Loop mobile

Martin Hoffman is with Moko, a mobile-only social network, not using mobile as an extension of the PC experience as Bebo and MySpace are doing. Social networks have their own metrics, looking beyond page views and looking at the length of user sessions. Moko boasts 72 minutes per user visit.

Mobile social networking really is about communication, and he pointed to the development of SMS. Last year, SMS generated $70bn of revenue worldwide. He said that SMS really took off when the networks interconnected, but the carriers still haven’t learned this with data and web services. Bebo has done a deal with Orange. MySpace has struck a deal with Vodafone. Mobile data is not as open as the internet. The handset manufacturers add another layer of complication. Nokia and LG might want different user experiences on their handsets.

Nokia bought a small social network called Twango. Imagine that Dell had spent $100m to buy a social networking. If you use a Dell, a Mac or any other PC, you don’t think about buying a computer to access a social networking site. The challenge for mobile is that you can have great services but can’t get access to users. And he said he didn’t even want to talk about data charges.

The mobile phone is the most profound platform out there he said. But it’s clear that carriers and handset manufacturers have not learned the value of openness.

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