Suw: Sadly, the very people who need to take note of this are the very people who are also likely to miss the joke.
A few weeks back, I posted what I called a mini-rant after watching Sky business editor Michael Wilson on air and then was directed to go to the Sky News site to respond on their blog. It took me a while on their old-look site to actually find the blog, but I wasn’t impressed at what I found.
I have to give the Sky News website team some points in responding to my rant. Julian March sets out their blogging goals on their Editor’s blog. And business producer Peter Hoskins left a comment and calls me out for having the sound turned down on that day. I will admit that, although I’ve heard them promoting their blogs on air several times since then and haven’t really felt compelled to look at their blogs because I don’t think they are doing a good job of framing a debate that really encourages me to take part. Mostly it still feels like traditional on-air promotion of their website. I think they could do a better job of setting up a conversation, a way that makes people want to join in. It’s still too much of a traditional news piece with “What do you think?” tossed on at the end.
I’ve responded to both Julian and Peter, on their blogs and here on Strange. It did hit a nerve that day, but again, I do give them credit in responding. It definitely walks the talk of transparency.
It made me think though about what is the difference between a blog post and a traditional article with comments. As comments become more common as a general feature on news sites, I hear some say that blogs on news sites will disappear. I think that blogs will evolve, and I believe that as ways for people to participate and contribute online proliferates comments will become a lowest common denominator as far as community features. But I don’t believe that blogs, in the context of news sites, are simply articles with a comment box and will therefore disappear as comment functionality becomes universal. I think there is a different editorial approach to blogging than writing news articles. As I put it to Sewell Chan of the New York Times over lunch, a news article is meant to tie up as many threads on the subject as possible, whereas a good blog posts weaves the threads of a good conversation together but leaves a few loose as an invitation to comment.
In a sidenote, Sewell is working on a new project called City Room. Intriguing. New York magazine has an internal memo about the project with a little snark about Sewell. I wish him luck.
Kevin: Erin Teeling of the Bivings report looks at some of the restrictive – and self defeating – rules some newspaper bloggers are labouring under. They can’t link out to other news sites? No wonder Bivings thinks they suck.
Kevin: Editor and Publisher calls for the Virginia Tech college newspaper to be in a consideration for a Pulitzer for their coverage of the shooting. They did a stellar job and showed how to break news online even when their servers were melting.
Kevin: Forrester challenges the 1-9-90 ‘rule’ that posits that only a small group of people online actively create content. This is must read research in the US market showing how broad and varied participation online is.
Kevin: Mart Potts has another great post on the failing economics of the newspaper business. “That’s what happens when you paste a business model and product onto a computer screen, rather than try to truly innovate.”
Like many journalists, I was caught up in the coverage of the shootings at Virginia Tech last week. I played a very minor role looking for stories in social networks and on blogs. The coverage generated a lot of questions about how the media should or shouldn’t engage with social networks online.
I’ve been doing newsgathering through blogs and social networks for two years now, but I’ve never seen the media rush into these online spaces as they did last week. I’ve been mulling it over ever since, but I’ve still got more questions than answers. The BBC’s Robin Hamman has been asking many questions in the wake of his own role in the coverage. He wondered on his personal blog whether he really needed to confirm the quotes, or it would have been enough to link and disclaim. And on the BBC’s Manchester blog, he is now asking: When is a Blog in Public Meant to Remain Private?
That’s an interesting question and one I’ve run up against before. Last autumn, Guardian journalists asked me to find people struggling with alcoholism who were blogging. It wasn’t easy in the UK, but I found a couple of blogs including one person who wrote eloquently about his struggles with alcohol. We linked to his blog. He called us after seeing Guardian URLs in his trackbacks. He was furious and said we had no right to link to his blog, even though it was public. In retrospect, I probably should have contacted him considering the sensitivity of this issue, but -not only as a journalist, but also as a long-time internet user – I had difficulty understanding his outrage over a perceived transgression of privacy when he had written his thoughts on one of the least private of spaces: a blog.
So how can one tell when a public blog is meant to be private? Does the responsibility lie with me to interpret whether someone who publishes something in public wishes to remain private? Again, in retrospect, I should have tried to clear the link with this particular author because the subject matter was sensitive, but as Robin says in his post, if he had to clear every link with every blogger, he would spend a lot of time clearing links and precious little time writing posts.
Yet linking is not just a part of blogging, it is essential to it. A good blogger links to other bloggers – it’s how we make blogs a part of a distributed conversation. Linking is a well established online behaviour, and both net etiquette and the law say that permission is not required to link. Indeed, it would be damaging to the net if we had to ask permission every time we wanted to link. But this doesn’t mean that everything has to be done in public where it can be linked. If someone wants a private or semi-private blog, there are plenty of services that allow your writings to be only seen by friends and family, or by those to whom you give a password.
Now, in the case of Virginia Tech, it wasn’t one journalist linking, but several – possibly hundreds – of journalists asking questions of bloggers or members of social networks. One journalist and LiveJournaler, Adam Tinworth, called this “digital doorstepping“, a reference to media’s previous practice of going to the doorstep of family members and asking them questions such as: “How do you feel?”
But is it more invasive to leave a question in a comment or send an e-mail than to turn up on a family’s doorstep uninvited? Comments on your blog or LiveJournal are very easy to ignore in a time of crisis, as are emails. Instant messages are a bit more intrusive, but electronic forms of communicate are far less intrusive than phone calls or camping out on someone’s front lawn. Doorstepping is insensitive and reflects badly on journalists, but I don’t think it’s fair or accurate to equate leaving a comment with doorstepping.
I agree with Craig McGinty that journalists are still finding their way in this new space and I’d echo his concern:
One thing I think a journalist has to consider is that if they see messages previously left by other news organisations do they really think their request is going to make any difference?
But as Adam says, this isn’t new. The question has always been one of sensitivity. I’ve covered more accidents, tragedies and disasters than I care to think about, most not from behind a computer but on the ground. There are some journalists who get caught up in the rush for a story, but many of the journalists I know do not fit the caricature of the exclusive-hungry hack focused on the story and oblivious to the pain of the people involved.
Robin linked to a LiveJournaler who was livid over the coverage and asked what business the US national or international media had in covering this story. He suggested that outlets outside of the area rely on the local media, who know the area better. I’d agree with the LJer that the student journalists did an amazing job, but if I were still in based in Washington, there is no way that I could tell my editor that I won’t go to cover the story because the local and student media are doing the job. The LJer said he would quit rather than “go sticking a microphone in the face of someone who’s just experienced a tragedy”. Well, he wouldn’t have to quit. He’d be fired.
But there is an underlying assumption in not only his post, but also many other anti-media comments, that covering tragedy is de facto invasive and that it cannot be done with sensitivity and humanity. I reject that idea. It creates a false dichotomy between no or very little coverage and overly invasive, insensitive coverage when it’s clear there are miles between those two poles.
Ironically, when it comes to approaching people online, I think it’s difficult to get the tone right in an e-mail, an IM message or a blog comment because you don’t have benefit of non-verbal cues, of body language. Perhaps the clumsiness of electronic communication might have amplified the sense of intrusion in this case. Certainly I’ve winced at fellow journalists, who are not digital natives, as they stumble into online communities: they never modify their tone or pitch from a standard cut-and-paste interview request, and it sounds corporate, impersonal and frankly, uninviting. But again, that’s a slightly separate issue. I know many journalists who can’t or won’t modify their approach when dealing with a member of the public as opposed to dealing with politicians and public figures.
I think it’s important for me to leave the best impression possible with any member of the public. That’s part of my job. I remember speaking to a colleague at a previous employer who said that one of the biggest parts of his job was doing damage control after rude journalists had gone into a community to cover a story. Ouch. I may be the only contact a person has with my company, and how I conduct myself in public will leave a lasting impression about my publication, network or station. I don’t understand how some journalists can’t turn off the aggressive investigative journalism mode when it’s not required or appropriate. I’m not advocating saccharine, overly-emotional coverage, just respect for members of the public, especially when they are caught up in tragic events. It’s not their fault that suddenly their lives are of public interest because of disaster or tragedy. That’s the same online or off.
In the end, I think the best way for journalists to work with members of social networks is actually to join them and actively participate early on, whether it’s blogs, NewsVine, Facebook or any other community. They won’t need to be so invasive when news breaks because they’ll already be known to the community and, hopefully, will understand the netiquette, and if they are recognised as journalists, they may even find that they are approached by those wanting to tell their own stories. Sometimes, people do want to share their stories with the media, and if journalists make themselves more approachable then they may find that their eyewitnesses come to them.
It’s never easy to cover tragedies or disasters. For people who think that journalists are all ‘maggots’, ‘vultures’ or ‘scum’, all I’d say that it’s wrong when journalists generalise or oversimplify a story, and it’s just as wrong to generalise about journalists.
Postscript: A lot of my thinking for this post was informed by the great roundup of criticism Martin Stabe provided on Fleet Street 2.0 and Chris Vallance’s excellent post. (He covered the story for 5Live’s Pods and Blogs, a programme we used to work on together.)
Kevin: Guardian newspaper blogger Roy Greenslade highlights video footage of freesheet ‘thelondonpaper’ being dumped by its distributors. As he says, it will make it difficult to verify circulation figures.
Kevin: Someonee left this link on a post about distributors of freesheets dumping them, calling circulation figures into question. I see piles of these freesheets blowing all over London. What a waste.
In the fine tradition of catching up on posts, including Andy Dickinson’s recently, I’m getting back to blogging after a busy week last week that included following the Virginia Tech story, a full schedule of speaking and more work on my paper for XTech.
Tribune Co: Who does their numbers?
As I’ve often said, I grew up 90 miles west of Chicago and I have friends and former colleagues who work (or probably worked, past tense, at this stage) at the Chicago Tribune. I’ve never been a huge fan of the Trib because, in my opinion, they have never really covered the City very well and instead catered to the conservative suburbs. But it’s been sad to watch such a great newspaper lose its way. Now it would seem that the people running the show have lost their minds, or at least their sense of fiscal prudence. The Trib, like so many other newspaper groups (see Knight-Ridder), has been trying to figure a way to sell itself for a while now, but the deal it finally settled on is so insane that it makes the maniacs who fueled the recently bust housing bubble look like a paragon of financial prudence. You don’t bet the farm on what amounts to a gamble that everything will go well, in fact not only well, but better than it’s going right now.
Alan Mutter does the colour by numbers, and the primary colour is red:
To fund the planned buyout, Tribune Co. will raise its debt load by 167% to a formidable $13.4 billion from the present $5 billion, according to analyst Alexia Quadrani of Bear Stearns. The new debt, which will be 9.2 times the company’s operating earnings, will make Tribune the second most leveraged of the 20 largest public media companies, as illustrated in the graph below.
Alan not only lays out the grim terms, but he also puts this in context of other newspaper companies and other media groups. It’s a good post, and as things get tight in the UK market, it’s a good object lesson in how not to survive.
Mark Potts said the Trib is living on a ‘razor’s edge’. The company will be able to pay down its massive debt if, and it’s a big if, they can just keep their cash flow at 2006 levels, $1.4 billion.
There are some real red flags in this story. Not only is revenue declining, but cash flow “fell much more precipitously,” because high-profit-margin pieces of the business such as real estate and auto classifieds are being particularly hard hit. Uh-oh. “Analysts said there was no evidence the company has hit bottom.” Yikes.
It’s sad to see, but I wish the company, and more importantly, its employees, good luck.
Kevin: Martin Stabe give a good overview of more media criticism of the handling of the Virginia Tech shootings. Excellent roundup. Journalist and LiveJournaler Adam Tinworth calls media attempts to contact LJers ‘digital doorstopping’.
Kevin: Craig McGinty considers the Virginia Tech coverage online. “One thing I think a journalist has to consider is that if they see messages previously left by other news organisations do they really think their request is going to make any difference?”
Kevin: LSE’s Charlie Beckett looks at gun legislation pieces in the British press hours after the Virginia shootings and asks, among other things: “Is it part of a more general knee-jerk bias against America within the British press?”
Kevin: The HuffPost has a good roundup of the online coverage of the Virginia Tech shooting. A good roundup of information across sites including blogs, Flickr, MySpace and Facebook. Communication and information was decentralised.
Kevin: The BBC’s Robin Hamman goes through the process he used to contact bloggers and takes the media to task for their inconsiderate (to say the least) attempts to contact people on blogging and social networking sites.
Kevin: Friend and former colleague Chris Vallance takes a look at the ethical pitfalls of social media coverage not only for the MSM but for social news sites. Great nuanced overview that asks important questions.
Kevin: Mark Glaser has an excellent post on hyperlocal sites. Face to face meetups. One size doesn’t fit all and “Ask not what the community can do for you; ask what you can do for the community.”
Kevin: Martin Stabe recently asked teachers to teach a bit about blogging before giving students a blog. The Bivings Report has a good roundup of blogging and education best practices.
Kevin: Center for Citizen Media gives a roundup of how the Virginia Tech coverage and what it means for media. “We used to say that journalists write the first draft of history. Not so, not any longer. The people on the ground at these events write the fi
Kevin: Stewart Pittman answers the question of why TV ‘shooters’ aren’t exploring new methods for video storytelling as much as print photographers. It has a clear message for TV new folk looking to develop VOD. Via Mark Hamilton
Kevin: In the UK, people have often said my ‘facts, just the facts’ approach is because I’m an American schooled in AP style. I’d say that I’m an online journalist with little time for five graf leads. “Write tight and get to the point fast.”