Kevin: Steve Outing, who I count as a friend, has another blockbuster column full of analysis in Editor & Publisher looking in-depth about paid content. He draws on a lot of information and experience. He says: "But MOST digital news content, I am going to suggest to you, has no monetary value to readers or viewers. Sure, it has value for advertisers, who will pay to get in front of the audience assembled to consume the content." Instead of simply heaping scorn on paid content ideas, he also looks at ideas that could work including 'freemium' models and apps. Well worth the read.
Kevin: Great career advice for journalists from Steve Buttry. "Wherever you are as a journalist and wherever you want to go, you can elevate your career by working on personal development. Editors, colleagues and training programs will help you move to a higher level, but nothing will help as much as your own commitment to improvement." Couldn't agree more with that. The post reminded me of areas that I can improve. If there is anything I suffer from, it's lack of focus. It's not just about being distracted by shiny technology but by having possibly too many things going on at once.
Kevin: Paul Walsh writes: "I agree governments (not just the Irish one, but others too as they’re all the same wherever you go) should do more to help small businesses – especially during the troubled times.
However, I think too many entrepreneurs feel ‘entitled’ to hand-outs in the form of grants and conference subsidies."