I just nearly burst my appendix laughing at Chris Applegate’s 20 signs you don’t want that social media project. I am thus inspired to write my own list of tips that, perhaps, one doesn’t really want that internal social media project after all.
- Client wants to code their own blog/wiki software because “we want total control”.
- Client insists that only the management be allowed to have internal blogs.
- The PR department wants to write the CEO’s internal blog posts.
- IT won’t allow anyone to install an RSS reader until it’s been through a code review. Which could take upwards of a year. And that’s not including reviewing updates…
- Client insists on using Lotus Notes as their blogging platform.
- When you ask how much experience staff have of social media, IT replies, “Oh, we block all those sites.”
- The client wants Facebook.
- “Why don’t we just throw some mud at the walls and see what sticks?”
- IT disables all RSS feeds because of “a potential exploit we read about on Slashdot”.
- Client insists on using Sharepoint as their wiki.
- User surveys show some staff have more than 50,000 unread messages in their inbox, yet management insist, “We really don’t have a problem with email here.”
- Management refuse to learn new terminology, resulting in statements like “I just posted a new blog to our wiki.”
- Apparently, IM is “just for kids.”
- Client decides that only “management-approved labels” can be used as tags in the social bookmarking app.
- Client’s wiki is called CompanyPedia, is already out of date and is never used for actual collaboration.
- IT eschew open source software because “Who would provide support?”
- There are regular discussions as to which is the best Web 2.0 application: Lotus Notes or Sharepoint?
- “Why don’t we just install some forums?”
- Client thinks that “adoption” means everyone is going to end up looking after a small orphaned child.
- The CIO still has his secretary print out all his emails.
UPDATE: The above list has now been translated into French by the lovely Frédéric de Villamil!



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No 15 just isn’t fair! There’s nothing wrong with CompanyPedia, other than the spelling!
Ha ha ha. Sorry, but “CompanyPedia” frequently indicates a lack of imagination from people who view wikis only as types of encyclopedia, not as a flexible collaboration platform. Not that I’d accuse you guys of thinking that way, you definitely have your shit together when to comes to knowing what a wiki is capable of. Perhaps you’re the exception…?
I hearby name this blocker bingo, and will be printing it out and crossing them off in meetings…
Why thank you. It is a bit of a lack of imagination but a “CompanyPedia” is an easy concept for people to get their heads rounds. It does sometimes then prove difficult to get people out of that mode though. Just the other day I was having a conversation about how a wiki isn’t a publication medium in the common sense.
10 & a little of 15 are what I’m butting my head against internally.
And 16 is extremely common IME.