City University London journalism professor George Brock has criticised Trinity-Mirror’s Newsroom 3.1 plan saying that their focus on metrics has been discredited. Metrics aren’t bad in and of themselves, but George is right to point out that volume metrics alone – clicks and unique users – aren’t enough.
There are some companies that appear to be native to the web, not just on the web but of the web. Often these companies were early adopters, building websites whilst others called the web a ‘fad’, starting blogs before most people knew what they were, and using social media in a way that makes them appear to have a sound… Read more →
As of Monday, I am now overseeing a group of four Gannett newspapers in Wisconsin. To bring this group together and deliver the kind of engagement, innovation and growth I’ve delivered in my first year overseeing two newspapers, I need three strong newsroom leaders and five reporters.
After seeing a Longreads post about Ta-Nehisi Coates’ comment section, spoken of as Jay Rosen says, now mostly in the past tense, I wonder if comments can actually withstand the Google-scale audiences. Are there any strategies that can allow a single focus comment section to grow beyond its initial community by choice?
Local print journalism is challenge right now for fairly obvious reasons. Print is declining, and while digital audiences are rising for many local outlets, a local audience does not reach the scale of the internet giants or digital news start-ups. We have to develop business models that don’t rely on scale.
People behave in many different ways that when they are unsure what is expected of them, but one of the most common is to hang back and watch what others do. It’s often a smart tactic. It allows us to observe the behaviours and expectations of others, see how transgressors are dealt with and, in the light of that information, choose… Read more →
A lot of myths about social media have grown up over the last decade, many of them now so commonly repeated that they’ve passed into received wisdom. Here I tackle five of the most pernicious. 1. Social media is for youngsters The idea of the “digital native” is a pervasive one, telling us that young people somehow innately understand technology… Read more →
The week before Christmas was the 107th anniversary for one of the papers I edit, the Sheboygan Press. We decided to create a vintage stye commemorative edition using stories from throughout more than century of history. It was fun and novel, and it was a big hit with readers and our advertisers.
Jim Brady is launching a Millennnially-focused, mobile news site in Phlladelphia, and he says that young news consumers want “traditional reporting as a springboard to strengthen communities”. I think that it isn’t just young news consumers and Millennials who want this engaged brand of journalism. At the two newspapers that I edit, audiences of all ages are responding to traditional journalism combined with a focus on providing solutions and strenghtening our communities.
Last night, I sat in my newsroom, working with editors and reporters to put out two newspapers and keep our digital audiences up to date on desktop, social and mobile. We had CNN in the background. I’m old enough to remember a time when that seemed real-time, but cable TV felt ages behind alerts coming into my smartphone.