links for 2007-04-14

Help wanted: Movable Type wrangler and are you going to EconSM?

Everyone asks me if I have work for them at the Guardian, well yes indeed I do. We’ve got some exciting things coming with our blogs, and we need some more help wrangling Movable Type and developing some cool things. If you’re a Perl developer, check out this job description. It’s a six month contract position. Our current developer, Peter Corlett, has done a great job whipping Movable Type into shape, and now, we want to move forward with some cool things. I’ve got more ideas than Peter has time so we need another coder. We’re moving past the grunt work and into more innovative territory. Click on the link above to check out the job spec and apply. It says that the closing date was 12 April, but if you’re a strong candidate, it’s worth a try.

I’m also looking for someone who is going to the Economics of Social Media conference in Los Angeles. It’s a bit of a long trip for me to make for the day. If you’re going, let me know. I might be able to pay for a little blogging.

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links for 2007-04-12

Best…comment…ever

As part of my day job, I was reading a post on Comment is Free by Jonathan Freedland about the proposed blogger code of conduct following the threats against Kathy Sierra.

One commenter responded with some force and more than a little eloquence:

Must have been so nice to be a journalist or commentator in the old days. Just lock what you say in print and damn the masses. Times have changed. You can lock the doors, but then there’ll just be you.

Brilliant. Certainly there are risks to opening up and engaging, but this comment succinctly highlights the risks of doing nothing.

And just to be clear, this isn’t me having a go at a colleague on my own blog. I’d do Jonathan the professional courtesy of responding on Comment is Free, either in the comments or most likely in a proper post. This is just one of those brilliant comments that sums up some of the changes in media these days. It’s as if, suddenly journalists have been transported into the kitchens and lounges of our readers and viewers as they scream at the paper and swear at the telly.

There are some great comments on that post highlighting the range of opinion about blogging and freedom of speech online. If you’re running or considering running a site like Comment is Free, it’s well worth the effort to read.

Community doesn’t come for free

I expanded on comments I made at the recent Guardian Changing Media conference about community and news in a column for the Press Gazette. I go over some common mistakes that news organisations make when crafting and executing a communities strategy, and I highlight some success stories. Just to highlight the main points:

  1. Your audience isn’t a community.
  2. This isn’t just about choosing the right tool or technology.
  3. This is about changing the culture to involve the public.
  4. It doesn’t come for free. A little investment in a lot of engagement is a key to success.

links for 2007-04-06

links for 2007-04-03

Connected Marketing podcast

At the end of March, Kevin and I had an interesting chat with Justin Kirby of Connected Marketing for a series of podcasts he’s running (unfortunately our bit doesn’t have its own link UPDATE: which now has its own link on the new Connected Marketing blog). We chatted on Skype for a good hour, a fun conversation which Justin summarised thus:

We discuss many aspects of business blogging, including: how it is used to created a two-way dialogue with your audience; how businesses can gain insight from consumer conversations; how participation requires resource and commitment; the cultural changes required to incorporate blogging successfully into your business; and how corporate blogging in the Europe and the UK compares to that in the US.

Justin has split the discussion up in to three short episodes of about 15 minutes which you can manually download in M4A or MP3 format.

Episode 1

(3.5MB)

(4.99MB)

Episode 2

(3.52MB)

(5.02MB)

Episode 3

(3.77MB)

(5.44MB)

Supporting the Open Rights Group

I don’t normally write about the work of the Open Rights Group here because it seems a little off topic, but we have a really important fundraising event coming up on 11 April in London that I’d like to give a wee bit of bloggy love to. This is cross-posted from Chocolate and Vodka.

It’s just over a week til the Open Rights Group‘s Support ORG (and Party!) event, at which there will be public domain DJs, free culture goodie bags and the chance to win some really cool schwag. Our special guest speaker is the wonderful Danny O’Brien, who is always fantastic value for money and well worth coming along to see. So, if that sounds like fun, come along – it’s free! Well… it’s sort of free – we just ask that you bring someone who might like to become a new ORG supporter.

If you can’t make it, then you can still support ORG by buying a raffle ticket for just £2.50 (link to PayPal is at the bottom of that page). Prizes up for grabs include:

Many thanks to everyone who has donated! Buy your tickets on the night, or online via PayPal. At £2.50 each, they’re a snip!

Oh… and also, please blog about this as widely as you can. ORG has a busy year ahead and we really need to spread the word – your blog post is as valuable a way of showing support for the work that ORG does as buying a raffle ticket or becoming a supporter.