The future of social technology in one enormous mindmap

I have done quite a few hours of interviews, plus a workshop, to try and gather together ideas for how social technology might develop over the next 15 years. I’ve spoken to as wide a group of people as possible, from tech entrepreneurs to CTOs to activists to 3rd sector experts, and I’ve had a massive amount of information and ideas to process.

I’ve made a start with that processing by distilling everything down into keywords and phrases, and then grouping them together in a sensible manner and making the mother of all mindmaps to try and impose some order on it all. I’ve put aside for now the concept of type of change, e.g. predetermined or uncertain, and instead tried to find similarities in theme instead. It makes for an interesting view – you’ll need the full size image to read the text, though, or download the PDF.

Futures

There’s undoubtedly stuff that’s missing from this mindmap. It’s not supposed to be all encompassing – indeed, I don’t think that would be possible – but I did notice that no one really talked about gaming, for example. Now that may not ultimately affect the scenarios that I’m going to be writing because so much of what’s important on this map is not about specific technologies but more about behaviours, cultural shifts, etc. That said, if you’re into gaming and want to add your thoughts in the comments I would love to have my intuition double-checked! Equally, if you think I’ve missed anything else that you feel is crucial, please comment.

My next task is to try to pull out a sense of movement from these themes, and to come up with some scenarios. Expect another blog post soon!

Congratulations to a friend: Bill McKenna

I just found via Twitter (of course) that a friend and former colleague at the BBC, Bill McKenna, has won White House News Photographers Association ‘Editor of the Year’ award. Bill is more of an artist than an editor, and it’s great to see his skills recognised like this. Watch this piece and you’ll get just a small sense of what an incredible video editor can do. His ability to tell a story in pictures is amazing, and he also breaks the mold of television news editing. Most of the time, news video is simply a disjointed collage of pieces to camera, a couple of poorly framed shots and agency footage. He uses pictures to make you stop and pay attention to something that might otherwise have passed too quickly.
Bill is also a musician, and it shows not only in the way that he uses music in his editing, how he starts, stops and slows the action to the beat of the soundtrack he’s chosen but also how he uses music to bring an emotion to news video that usually isn’t there. He works with the excellent camera men and women at the BBC bureau in Washington and creates stunning pieces that are a joy to watch. He spends hour after hour in the edit suites producing these pieces. I’ll let Bill and this small sample of his work speak for itself. I just wanted to say congratulations to a great friend! Bill, it’s so glad to see your talent and dedication recognised.

How well is the third sector using social media?

It’s always hard to work out in the open, because it means exposing unfinished thoughts and expressions to public scrutiny, something which is, quite frankly intimidating. We are much more used to gathering up our information, hammering it into shape and producing, in the end, a nicely polished piece of work. But that’s not necessarily the best way to do things.

Not only do I not have the luxury of the time it would take me to properly go through that process, but I believe that the end product will be better if I, as my maths teacher used to say, show my workings. But it’s not without trepidation and caveats that I give you the first draft of my assessment of a small sample of third sector websites.

After the jump, you’ll find a description of what I did and what I found, and I’d very much like to know what questions it throws up for you. I know that it poses quite a few more questions than it answers for me, but I shan’t prejudice your reaction by stating them here.

To put it in context, this is only part of my assessment of the current state of play with third sector use of social tools. My survey is still open, and if you are in the third sector, please do take a look at it (or pass it on to anyone you know who might be able to fill it in). I’ll also be doing a literature review (so please send me links to anything you think I should be reading).

These are preliminary results – I can’t stress that enough. Please don’t start reporting these or writing blog post about them (not that I’m assuming you want to!), not only because in the course of refining the report things may change, but also because they are lifted out of the context of the rest of the report. But please do feel free to critique my work as extensively as you like, in the comments or on email if you want.

I want to do a little bit more research for this section, but I’d like that to be directed not just by my own judgement, but also by yours. What else do you want to know? What questions does it make you ask? I can’t promise to be able to find all the answers, but I will do my best. (And don’t worry so much about typos, but please do point out anywhere where my maths doesn’t add up!)

Right. *gulp* Have at it!

Continue reading

links for 2009-06-02

  • Kevin: As the post says: "50 of the best data visualizations and tools for creating your own visualizations out there, covering everything from Digg activity to network connectivity to what’s currently happening on Twitter."
  • Kevin: Barbara Ehrenreich's commencement address to the UC Berkeley Graduate School of Journalism class of 2009 on May 16. "We are not part of an elite. We are part of the working class, which is exactly how journalists have seen themselves through most of American history – as working stiffs. We can be underpaid, we can be jerked around, we can be laid off arbitrarily – just like any autoworker or mechanic or hotel housekeeper or flight attendant.

    But there is this difference: A laid-off autoworker doesn't go into his or her garage and assemble cars by hand. But we – journalists – we can't stop doing what we do."

  • Kevin: Jeff Jarvis makes an excellent observation in his latest Guardian column: "We care less about the form of news and more about the information it imparts. That is the key strategic problem for editors and publishers hoping to charge us online: once news is known, it is knowledge that can be spread through conversation, which means it can no longer be controlled behind a pay wall."
  • Kevin: Grim reading for newspapers in the US as advertising revenue sees a record drop in the first quarter of 2009, falling "by an unprecedented 28.3%", blogs Alan Mutter. What is even more grim reading for US newspapers is that while the first three months of 2009 saw advertising revenue fall off of a cliff, the decline has started in 2006 and has been almost unabated since. That decline started long before the US went into recession, indicating that not all of the decline can be attributed to the economic downturn.

links for 2009-05-31

links for 2009-05-29

  • Kevin: Robin Wauters at TechCrunch adds some levity to the idea that Twitter's trending topics are a good indicator of breaking news. Like most social networking, social media sites including Twitter, Digg and Reddit, the communities all have their own particular interests and agendas. Also, as has been said before, Twitter has thousands of communities. I find the best tips on information come from the community that I have cultivated on Twitter that tracks my personal and professional interests. That's probably the big take-away.
  • Kevin: Paul Farhi writes in AJR: "For journalists, the real question is whether Twitter is more than just the latest info-plaything. Does it "work" in any meaningful way — as a news-dissemination channel, a reporting and source-building tool, a promotional platform? Or is it merely, to buy the caricature, just a banal, narcississtic and often addictive time suck?

    The unsatisfying answer: It all depends. "

  • Kevin: Patrick Smith at paidContent (owned by employer The Guardian) looks at a Wessenden Marketing and Wide Area Publishing Futures survey that says that most publishers in the UK are naive about the "actual costs of building and maintaining a web presence". One spot of hope is that the study found that the job cuts might be over, 74% say they have already made the cuts they need to weather the recession. High on the agenda is integrating print and online.

So true it’s not funny

This video has been doing the rounds lately, but it is so amazingly true that it’s almost not funny.

I think the worst I’ve had from a proto-client lately is, “It’s a recession, how about a bit of a discount?” Well, mate, if you can get my landlord to discount my rent by the same amount then sure, let’s talk turkey. Otherwise, bite me.

Thanks to @febake for the pointer to this!

links for 2009-05-28

  • Kevin: The Pew Research Center for People & the Press finds: "As many newspapers struggle to stay economically viable, fewer than half of Americans (43%) say that losing their local newspaper would hurt civic life in their community "a lot." Even fewer (33%) say they would personally miss reading the local newspaper a lot if it were no longer available." Most Americans regularly get information from their local television station (68%). The other interesting point is that Generation Y (born after 1977), only 27% have read a newspaper the previous day, versus 55% of those born prior to 1946.
  • Kevin: Chris Brogan has written what he describes as the Next Media Company Manifesto. One of his first bits of food for thought: "Curators and editors rule, and creators aren’t necessarily on staff." He believes that advertising cannot be the primary method of revenue, which upends the majority of content business models right now. He believes inline content marketing and value-added services can be new revenue streams for media companies.

Mobile social media can unchain journalists from their desks

I’ve spent most of my career as a field journalist and, like most journalists, I’d rather not be stuck in the office all day sitting in front of a computer. I live for being as close to the story as possible.

When technologies are first introduced, they often have limitations that impose restrictions on what is possible. Initially, internet journalism was desk-based journalism for all but a lucky few. It was mostly production and re-purposing of content from print, radio or television news. For most of us who saw the journalistic possibilities of the internet, using it simply as a repository for content from other media was akin to using a Porsche to haul manure because, like a cart, a Porsche also has wheels. Yes, the internet can be a simple distribution platform for content, but that entirely misses the point, which is one of the reasons journalism is in the predicament it is today. The internet is a highly networked platform to tell stories using text, audio and video that can connect not only content from almost anywhere but, more importantly, connect people.

I was lucky enough to be one of those early few who could use the internet for original, multimedia journalism, and I remember the limits of what we could do in the late 1990s before wifi and mobile data outside of cities. In 1999, I remember running smack into the limitations of the technology of the time when I was covering Hurricane Floyd for the BBC. As the storm rolled through North Carolina, it knocked out power and communications. My mobile phone worked, but there was no way that I could file the pictures I had because I couldn’t get a data connection. Two months later, I got my first mobile data kit: A cable that connected to my phone. I could at least file pictures and copy back to base. It was slow, but it worked.

Many journalists have a very odd relationship with technology and those who use it. It is similar to executives who have their secretaries print out emails for them to read: Not using technology is seen by some journalists as a sign of their position and importance. They have worn (and many still wear) their ignorance as a tribal badge setting them apart for those who must toil in front of a glowing screen.

For me, technology sometimes frustrates, but more often liberates me in the work that I do. I remember a jaw-dropping moment at the US Democratic Party conventions in 2000. I watched as an Indy media journalist streamed live video of the LA police bearing down on protesters. He was peddling backwards, holding a black PowerBook, a webcam and an early high-speed mobile modem from a company called Richochet. He was closer to the action than the TV camera crews.

Our production technology lagged behind as it required a faster data connection than many of the early data modems, which topped out at 9600 baud, could provide. But I could email my copy in from anywhere. I didn’t have to hunt for a phone socket. By 2001, I was totally mobile. Laptop. Wireless modem. Portable printer. The speeds went up to 128kbps, and I could just about use production tools in the field.

Fast forward to today, and not only do we have 500kbps+ wireless data connections in many areas in the US, western Europe and Asia, but we also have a suite of applications that can instantly upload photos, video and text. As I said last week at media140, the technology to produce the content is there, but the production systems and the presentation still need work. But Twitter is a liberating technology, not a technology that “will keep reporters off the streets and in front of their screens”, as journalism professor Edward Wasserman writes.

And if he thinks that mobile phone technology is just for “the young, the hip, the technically sophisticated, the well-off”, he obviously hasn’t travelled to South Asia or Africa or even to most neighbourhoods in the US. He obviously doesn’t understand the prevalence of pay-as-you-go phones, not only for communications, but also for micropayments and information services in the developing world. This isn’t just about kilobits and data, it’s also about SMS and the inventiveness of the human mind that takes a simple tool and carves out a revolution. When I worked on the World Have Your Say programme at the BBC World Service, we were overwhelmed with text messages from people in who Africa wanted to take part in the discussion.

Wasserman’s implication that technology is to blame for the skewing of news to cover demographics attractive to advertisers is a red herring. The idea that Twitter will chain journalists to their desks shows rank ignorance of Twitter’s mobile functions in the US.

There are no links in Wasserman’s commentary to support his views. Professor Wasserman, links are the footnotes of the internet age. They give you authority by showing that you’ve done your research. The internet isn’t killing newspapers. The internet might be killing the US newspaper model of local monopolies, but that’s the death of an accidental business model not the death of journalism.

Twitter can liberate journalists to stay in the field and cover important stories, as we did here at the Guardian during the G20 protests. Technology isn’t the enemy of journalism, but I’m increasingly of the opinion that uninformed commentary is.