Most media companies, when they’re trying ot decide about the quality of their content, they hire an editor they really trust to make a judgment. Here, it’s like, ‘Let’s build a tool.’ It just shows our very different mindset of building a virality machine here.
Comments are broken! That’s been a common refrain lately, and while I do think comments are a mess, I think this is down to a lack of strategic thinking around audience engagement and passive, or non-existent, community management strategies. It’s not rocket science though, and Lifehacker has shown a simple way to foster good conversations online.